Flipkart Seller FBF Lite Program to boost your sales

Flipkart has recently introduced the ‘FBF Lite’ program. The main objective of this program is to encourage the sellers to deliver fast to their customer by operating with higher regional deliveries (Local and Zonal orders). Sellers can boost sales by operating from more than one zone. The amazing part is that it’s completely free and optional for the sellers to be part of this program. 

There are a few eligibility criteria that need to be fulfilled to join this program and these eligibility criteria will be evaluated at the beginning of every month once

Eligibility Criteria

  • Seller Operational Reliability Metrics: In last 90 days and last 30 days you should maintain –
  • RTD breaches < 1%
  • Pick-up Reattempts < 3%
  • Seller Cancellations < 0.15% 
  • Regional Utilization: >=40% in Last 90 days & 30 days
  • FBF Share <10% in Last 90 days & Last 30 days
  • Sellers must be present in at least 2 Zones
  • Sellers should have sold units > 3000 or GVM > 10 Lacs in the last 90 days.

It is completely an invite-based program. The eligible sellers will be notified shortly for taking certain alignments before we onboard them to the program. If they are not meeting the mentioned criteria, we encourage them  to start working towards the same. 

Seller will give their confirmation on the Mandatory Alignment Before Onboarding:

  1. Late RTD 08:00 PM
  2. Continuous handover. Start: 12:00 PM, Last Handover: 08:00 PM
  3. To operate all 7 days of the week
  4. Equal split of handover and not in one shot
  5. All listings to be at 1 Hr Proc SLA

FBF Lite Program Seller’s Responsibility

  • Seller should be eligible for Seller FF FA criteria and Listings should have FAssured from Seller FF.
  • Upon Onboarding the seller on FBF Lite Program, eligible listings of the seller will get the option of “Flipkart and Seller Only”. To get the relevant boost, sellers should select the “Flipkart and Seller Only” option.
  • In case if the FAssured badge is lost for the listings, listings will lose the boost and will show as “Out of Stock” on the Flipkart Website. To make the listings buyable, Seller will have to change the Fulfillment by to “Seller Only”. It is recommended for sellers to check this everyday to avoid any sale loss.

FBF Lite TERMS & CONDITIONS

  1. FBF Lite is a program (“Program”) being offered by Flipkart Internet Private Limited (“Flipkart”) for sellers registered on the Flipkart platform, on www.flipkart.com, Flipkart mobile app and Flipkart mobile site (collectively “Platform”), which Platform is owned and operated by Flipkart Internet Private Limited (“Flipkart”, “We” or “Our”). 
  2. By participating in this Program (defined below), the seller (“You” or “Your”) agrees to be bound by:
    1. these terms and conditions (“T&C”); 
    2. the Seller Terms of Use, Privacy Policy, and other relevant documentation including any modifications, alterations or updates thereof, that are published on the Platform; and
    3. all applicable terms and conditions of Flipkart.

Program Details: 

  • Eligibility Criteria for Participation: 
  • Seller Operational Reliability Metrics: Seller RTD breaches <1%, Pick-up Reattempts <3%Seller Cancellations <0.15% in 90 days & Last 30 days
  • Regional Utilization: >=40% & FBF Share <10% in 90 days & Last 30 days
  • The Seller must be present at least in 2 Zones
  • The seller should have sold units >3000 or GMV >10 Lacs in the last 90 days.

_________

The above criteria will be evaluated once at the start of every month and eligible seller will be notified by Flipkart

The benefits that we are offering: 

The main objective of this program is to encourage you to deliver fast to the customers by operating with higher regional deliveries (RU – Regional Utilization). You can boost your sales by operating from more than one zone. it’s completely free and optional for you to be part of this program

  • Boost in Sale
  • Attempting faster delivery of your faster delivery of your products to customer
  • Above benefits with no additional charges.

Other Terms & Conditions

  1. This is a non-mandatory, voluntary, free-of-cost for participation program that Sellers may participate in at their own discretion.
  2. This Program is subject to the prevailing laws of India. 
  3. Flipkart reserves the right at any time to modify these terms and conditions without any prior notice and without any liability or obligation in this regard.
  4. You are not bound in any way to participate in this Program. Any participation is purely voluntary.
  5. You hereby agree to indemnify and keep Flipkart harmless against all damages, liabilities, costs, expenses, claims, suits and proceedings (including reasonable attorney’s fee) that may be suffered by Flipkart as a consequence of (i) violation of terms of this T&C by You; (ii) violation of applicable laws; (iii) any action or inaction resulting in willful misconduct or negligence on Your part.
  6. These T&C shall be governed in accordance with the applicable laws in India. Courts at Bangalore shall have the exclusive jurisdiction to settle any dispute that may arise under this T&C.
  7. Any query regarding this program may be routed to your account manager. For any queries related to your account, you can use the “My Help Center” option
  8. This document is an electronic record in terms of Information Technology Act, 2000, and the Rules thereunder as applicable and the amended provisions pertaining to electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures.

digitalsunilsah

Blogger | Digital Marketer | Ecommerce Seller

Leave a Reply