The Meesho STAR program presents an exclusive opportunity for individuals, small/medium businesses, and large organizations that have or want to get experience in onboarding sellers for Meesho.
As a Meesho STAR, you can onboard and help sellers grow on Meesho and earn up to ₹40,000 per seller that you onboard.
Grow your business by onboarding sellers and earn up to ₹40000 per seller.
How to Register for the Meesho STAR Program?
3 Simple Steps to Register and Start as a Meesho STAR
- Fill The Form to Register
- Get Access to The STAR Management Panel
- Start Onboarding Sellers
Meesho want to work with STARs who can get a large number of sellers registered on Meesho with success rate measured by Net Sales within 60 to 90 days of seller onboarding.
STARs have to use a unique link provided by the Meesho team to onboard suppliers on Meesho. In any case of conflicting claims between multiple STARs, the seller account will be tagged to the STAR whose unique link has been used.
Benefits of Being a Meesho STAR
1. Become an Official Meesho Partner:
Opportunity to be a certified onboarding partner for Meesho.
2. Attractive Payouts
Potential payout of ₹40,000 for each seller you register and support. Payouts are based on Net Sales slabs where Net Sales is Value of orders delivered excluding Returns and RTOs. Please read the payout structure details for more information.
3. Access to 14+ Crore Buyers
Your onboarded sellers will get access to 14+ crore buyers, boosting their sales across many categories.
4. Become an Entrepreneur
You will act as an independent entrepreneur, helping Meesho achieve its mission and vision to democratize E-commerce for everyone, enabling 100 million small businesses across India.
Meesho STAR Payout Structure
While sellers that you help make money by selling online on Meesho, you make money by onboarding them and growing their sales. The more they grow & sell, the more you earn!
Payout cycle for STARs:
Monthly payouts will be made as per your achieved milestones. Meesho team will get
in touch with you at the end of every month to initiate the process.
Terms and conditions:
Net Sales will be calculated for only delivered orders (excluding returns /
refunds / cancellations). The return period of 7 days must have elapsed
(this may happen after the time-bound period of 60 days or 90 days is
over).
No payout will be given to sellers marked as ineligible (meaning sellers who
already exist on Meesho) or fraudulent. The fraud policy document will be
shared with you soon.
Orders worth more than ₹2000 will be capped at ₹2000. For example, an order
value of ₹2500 will be counted as ₹2000. It will not be considered null. This
means that order values can be more than ₹2000 but payouts of only ₹2000
will be considered.
The timeframe is to begin from the registration date of the seller. The
registration date refers to the date on which the KYC of a seller account is
completed.
Best Practices for STARs:
Always validate that the seller is a new seller, i.e., he/she is not already selling
on Meesho. Sellers with multiple accounts on Meesho are eligible for payouts.
For this, confirm if the seller has previously registered on Meesho
Always validate for seller intent, profile & valid documents including invoices,
seller KYC, etc.
You should not onboard a seller whose GST had been registered previously,
before STAR. If that seller is still registered (through delinking, etc.), it is marked
as “GST match seller” and the payout is blocked immediately. It is your
responsibility to keep a check on delinked GSTs through seller calls and leads
from genuine sources.
Do not engage in Google ads for registering sellers. This includes sellers who
have come through ads, broadcasting of UTM on social media or getting leads
from non-genuine sources.
It is required that the sellers you onboard are your own leads and are aware of
the STAR program, being provided account management by STAR.
Tax implications on STARs:
If you have registered with a GST, the GST invoice would be applicable (you
need to create it at the end of the month). 18% GST is applicable over and
above the amount payable to you.
If you have registered without a GST, an individual invoice (without GST) would
be applicable (you need to create it at the end of the month). The whole
invoice amount will be credited to you (GST won’t be added).
According to the availability of a valid PAN, a certain % of TDS will be
applicable as per the section 194H of the Income Tax Act.
Explanation of key terms (Glossary):
Net Sales: The Net Sales slabs are the ranges of Sales (excluding return/
refund/ cancellations) in which the seller you onboard should lie to be eligible
for payout (within a defined period).
Timeframe: The timeframe explains the period in which a certain milestone
needs to be achieved for you to be eligible for a payout. The timeframe begins
from the registration date of the seller.
Aggregate Payout: Aggregate payout is the total sum that you will receive if
your seller reaches the aligned Net Sales slab in the defined timeframe.
Examples:
There is no payout if the seller you onboarded is in the ₹0-₹2,000 Net Sales
slab.
If the seller you onboarded achieves an Net Sales of ₹2,000-₹6,000 within 60
days of his/her registration, you are eligible for a payout of ₹1,500. Likewise, if
the seller progresses and achieves an Net Sales ₹6,000-₹12,000 within 60 days
of his/her registration, you will be eligible for a payout of ₹3,500 (added ₹2,000
since the seller lies in the higher Net Sales slab). Similarly, for a seller that has
achieved Net Sales between ₹12,000-₹20,000 within 60 days of registration,
you will receive ₹6,500 as a payout. You receive ₹10,000 if the seller you
onboarded achieves an Net Sales of ₹20,000-₹40,000 in the 60 days time
frame.
For Net Sales slabs beyond ₹40,000, you get a time-frame of 90 days (30 days
extra than the 60 days time-frame limit for previous milestones) to achieve it.
If a seller attains an Net Sales of ₹40,000-₹60,000 in 90 days of registration,
you are eligible for a payout of ₹18,000. Similarly, for a seller in the Net Sales
slab between ₹60,000- ₹1,00,000 within 90 days of registration, you will receive
₹26,000 in payouts. The highest payout will accrue if your seller achieves an
Net Sales of ₹1,00,000 or higher within 90 days of registration. In this case,
you’re eligible for a total payout of ₹40,000.
What types of sellers can be unboarded?
You can onboard any type of seller: Dealer / Distributor / Manufacturer. Sellers who are interested in starting their e-commerce business via Meesho are eligible for the program. Only new sellers should be onboarded. A seller already registered on Meesho is ineligible.
Sellers from across India where Meesho’s logistics services are available are welcome. Sellers can sell products online to crores of customers across 19000+ pincodes.
Will there be any training?
You will get official training material and support once you enroll into the program.
The Meesho team will share an issue resolution form to escalate issues related to sellers or any other operational challenges being faced.
