Selling on Amazon India can be a great opportunity for businesses of all sizes to reach a large audience of potential customers. With millions of customers visiting the site daily, Amazon India provides a platform for businesses to showcase and sell their products to a wide range of customers.
Why Sell on Amazon?
The e-commerce giant is well-established and trusted, which can help to build trust with customers for your own business. Amazon India offers several services such as Fulfillment by Amazon (FBA) and Amazon Prime, which can handle the storage, packing, shipping and customer service of the products, saving time and resources for the seller.
Additionally, Amazon India provides a range of marketing tools and services to help you promote your products and increase sales, which can give you a competitive advantage in the market. The analytics system provided by Amazon India will allow you to track your sales, revenue, and customer behavior, which can help you make informed decisions about your business strategy. Overall, Amazon India provides a great platform for businesses to reach new customers and grow their business.
To become an Amazon India seller, you will need to meet the following eligibility criteria:
- You must have a PAN (Permanent Account Number) card.
- You must have a valid GST (Goods and Services Tax) registration number.
- You must have a valid bank account and a cancelled cheque for that account.
In terms of documents, you will need to provide the following:
- PAN card
- GST registration certificate
- Cancelled cheque
- Business registration certificate (if applicable)
Amazon Seller Registration Process
The registration process for becoming an Amazon India seller is as follows:
- Go to the Amazon India seller website and click on the “Register now” button.
- Fill in the registration form with your personal and business details.
- Upload the required documents.
- Once your registration is complete, Amazon will verify your details and documents.
- Once verification is complete, Amazon will provide you with a seller central account.
After complete the registration, you can start listing products and start selling them on Amazon India.
Why should one sell on Amazon India?
There are many benefits to selling on Amazon, including:
Amazon is one of the largest e-commerce platforms in the world, with millions of customers visiting the site daily. By selling on Amazon, you can reach a large audience of potential customers.
Amazon is a well-established and trusted brand, which can help to build trust with customers for your own business.
Amazon offers fulfillment services such as Fulfillment by Amazon (FBA) which can handle the packing and shipping of your products, as well as customer service. This can save you time and resources, and also increase the visibility of your products.
Important Points Light Box
Amazon offers a range of marketing tools and services to help you promote your products and increase sales.
6. Competitive Advantage
By being on Amazon, you are competing with millions of other sellers on a global platform. This will give you a competitive advantage to reach new customers and grow your business.
Amazon has a robust analytics system that allows you to track your sales, revenue, and customer behavior. This will help you make informed decisions about your business strategy.
What are the shipping options for amazon India seller?
Amazon India offers several shipping options for sellers, including:
As a seller, you can choose to ship your products directly to customers using your own logistics or shipping partners. You will be responsible for creating shipping labels, arranging for pickup and delivery, and providing tracking information to customers.
2. Fulfillment by Amazon (FBA):
With FBA, Amazon will handle the storage, packing, and shipping of your products to customers, as well as customer service and returns. This can save you time and resources and also increase the visibility of your products.
3. Amazon Easy Ship:
Amazon Easy Ship is a program that allows you to send your products to Amazon’s fulfillment centers, where they will be packed and shipped to customers on your behalf. You can also track the delivery of your products and get notified of any issues.
4. Amazon Global Selling:
If you are a seller outside of India and want to sell your products in India, you can use Amazon Global Selling to reach Indian customers. You can have the products shipped from your country to India and Amazon will handle the customs clearance, delivery, and customer service.
What kinds of fees are charged to Amazon India sellers?
Amazon India charges several fees to sellers, including:
1. Referral fee:
Amazon charges a referral fee for each product sold on the platform. The referral fee is a percentage of the total sale price and varies by category. For example, for most of the product category, the referral fee is around 6-20%.
2. Closing fee:
Amazon also charges a closing fee for each media product sold, such as books, music, and videos. The closing fee is a fixed amount and varies by category.
Fulfillment fee: If you use the Fulfillment by Amazon (FBA) service, you will be charged a fulfillment fee for each product sold. The fee covers the cost of storing, packing, and shipping your products to customers, as well as customer service and returns.
Long-term storage fee: If you use FBA, you may be charged a long-term storage fee if your products are stored in Amazon’s fulfillment centers for more than 365 days.
It’s important to note that these fees can vary depending on the product category, the size and weight of the product, and the shipping method selected by the customer. Amazon provides a detailed fee schedule on their website, which sellers can refer to for more information.
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Sunil Kumar Sah @DigitalSunilSah
Sunil is an E-commerce Seller, Blogger, YouTuber and Digital Marketer. He is a digital enthusiast and passionate about Online Selling. He loves sharing his knowledge and experiences on eCommerce in this blog and on his Hindi YouTube Channel “Ecommerce with Sunil” and the English Channel “Ecomsprint“