FACEBOOK AD ACCOUNT DISABLED? HOW TO AVOID FACEBOOK AD ACCOUNT FROM BEING BANNED?
Facebook has revolutionized the way brands are marketed online and has now become the most influential advertising platform. Being a new user advertising on this platform, you need to exercise a lot of caution and must follow the policies, or your ad account might get blocked. You might have seen a lot of people crying over fb ads messages where they have no clue why their ad account got blocked by Facebook.
Facebook has been built on the foundation of providing best user experience and trust. They take them both of these factors very seriously and any threat to any one may lead to your ad account being blocked or disabled.
So, if you are planning to start advertising on Facebook or already been doing so, it is extremely important to read the points discussed in this article, so that you can get acquainted with the basic advertising policies and rules.
What Facebook cares about most = User Experience
Facebook’s primary way of monitoring your ads is by using bots to crawl your ads and website.
Secondary way of monitoring is by human review. There can be cases where your ads may get approved in the beginning but disapproved after running for some time.
These are some rules for your website or online store that facebook look for:
- Use a .com domain
- Custom content!
- ABOUT US PAGE
- PHONE NUMBER
- LOCATION – City & Town
- The mandatory pages – Terms of Service and Shipping Policy
- Having a BLOG! You need 1 – 3 blogs with 250-1000 words
- Disclaimer saying your site is not endorsed by Facebook.
Use this: This site is not a part of the Facebook website or Facebook Inc. Additionally, this site is NOT endorsed by Facebook in anyway. FACEBOOK is a trademark of FACEBOOK, Inc.
Facebook business page rules:
Shop Now Button
Content – 3 – 5 posts
Post every 2 weeks or month
Get at least 10 likes – Invite your friends
Fill out all Information slots on the page!
Get your page verified!- this is the best!
Facebook ad manager setup
1. Setup as a business with the same name as your (registered company)
2. Use a business credit card or debit card that is (registered to your company)
3. Make sure you use 1080p HD videos or high quality pictures for your ads
4. Be careful with emojis
5. NO CLICK-BAIT
6. NO FALSE ADVERTISING
7. NO NUDITY
8. NO ASKING QUESTIONS
9. NO DISCRIMINATION
10. Don’t argue with negative comments – delete or block words
Low Quality or Disruptive Content ad policy
Read about this policy below to better understand how to create compliant ads
What’s the background?
Low-quality ads on Facebook, such as ones that include clickbait or directs users to unexpected content or create bad experiences and don’t align with Facebook’s goal of creating meaningful connections between people and businesses. That’s why Facebook implemented Low Quality or Disruptive Content Ad Policy, which helps keep the ads that users see high quality.
From 8th OCtober 2019, facebook we’re going to improve enforcement of the Low Quality or Disruptive Content policy. Specifically, we expect to detect and disapprove more “celeb-bait” ads containing clickbait or engagement bait featuring public figures. These ads violate our Low Quality or Disruptive Content advertising policy, and we will continue to disapprove them.
Low Quality or Disruptive Content
Ads must not contain content leading to external landing pages that provide an unexpected or disruptive experience. This includes misleading ad positioning, such as overly sensationalized headlines or prompts for users to inauthentically interact with the ad, and leading people to landing pages that contain minimal original content and a majority of unrelated or low quality ad content. For more information on what we consider low quality, visit our Ads Help Center.
● Link to landing pages that include significant and original content that is relevant to your ad
● Minimize text that blocks or prevents people from viewing the original text on your landing page
● Display entire article on the primary landing page
Not Allowed Examples:
● Use ad images that are excessively cropped or require people to click the ad to view the full image
● Include deceptive or exaggerated ad copy that incentivizes people to click on your ad
● Feature sexually suggestive or shocking content on your landing page
● Display malicious or deceptive ads on your landing page
● Have a high ratio of ads relative to content on your landing page
● Use popup ads, interstitial ads or other ad formats that disrupt the user experience on your landing page
What’s NOT changing?
We are NOT launching a policy to disapprove all ads that feature public figures or celebrities, but instead improving our enforcement of Low Quality or Disruptive Content ads, including click-bait or engagement bait ads featuring celebrities and other public figures. There are many ads featuring or referencing public figures or celebrities that are allowed on Facebook and that are useful and relevant to people — for example, news publisher content promoting journalism about public figures.
Why might this matter to me?
Ads that are flagged as Low Quality or Disruptive Content are not allowed on our ad platform. Our initial analysis indicates that [ADVERTISER NAME] may be impacted by the enforcement update on Tues 10/8. If any of your ads are flagged as Low Quality or Disruptive Content, Facebook will send a notification in your Facebook ad creation interface (e.g. Ads Manager).
What should I do?
The best method for complying with this enforcement update is to review your ad for low-quality attributes and remove them. We recommend familiarizing yourself with the Low Quality or Disruptive Content ad policy and this Help Center article for more information.
What happens if I feel my ads are mistakenly flagged as Low Quality or Disruptive Content? In that case, once an ad is flagged, you can appeal the decision directly through the policy banner in the ad creation interface, or through this general form here.
As a reminder, all ads must adhere to our Advertising Policies.